Building in Community with Monica Banks

 

 

🎉 𝗪𝗲’𝗿𝗲 𝗯𝗮𝗰𝗸 𝘄𝗶𝘁𝗵 gwc’s new series, “𝙗𝙪𝙞𝙡𝙙𝙞𝙣𝙜 𝙞𝙣 𝙘𝙤𝙢𝙢𝙪𝙣𝙞𝙩𝙮”.

Tune in for short, insightful interviews with founders, unraveling the secrets of their community-building journey to help guide your strategy.

🪩 𝗨𝗽 𝗻𝗲𝘅𝘁 𝗶𝘀 𝗶𝘀 𝗠𝗼𝗻𝗶𝗰𝗮 𝗕𝗮𝗻𝗸𝘀 (@momcreators), 𝘁𝗵𝗲 𝗳𝗼𝗿𝗰𝗲 𝗯𝗲𝗵𝗶𝗻𝗱 @momcreators.byguguguru:

gwc: 𝗧𝗲𝗹𝗹 𝘂𝘀 𝗮𝗯𝗼𝘂𝘁 𝘆𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆?
mb: Mom Creators is the premier community for creative and entrepreneurial moms (and the brands that want to connect with them). We serve as a helpful resource for creative, entrepreneurial moms and influencers. If you’re a mom looking to monetize your expertise and passion, or even start a business (especially a business that markets to moms) — Mom Creators is the community for you.

 

View this post on Instagram

A post shared by Monica Banks (@momcreators)

 

gwc: 𝗪𝗵𝘆 𝗱𝗶𝗱 𝘆𝗼𝘂 𝗹𝗮𝘂𝗻𝗰𝗵 𝘆𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆?
mb: The creator economy is booming and offers opportunities for the many moms that are looking for flexible ways to monetize their expertise and influence. We saw a need for a community that helps moms get in on the creator economy because many moms want “in” but don’t know where to start. Mom Creators serves to help moms at every stage of the journey.

gwc: 𝗪𝗵𝗮𝘁 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 𝗵𝗲𝗹𝗽𝗲𝗱 𝗮𝘁𝘁𝗿𝗮𝗰𝘁 𝘆𝗼𝘂𝗿 𝗳𝗶𝗿𝘀𝘁 𝗺𝗲𝗺𝗯𝗲𝗿𝘀?
mb: I would say offering value for free and earning trust of moms - especially on TikTok. I went viral a few times, which both validated the need for the community that we were building and also drove traffic and membership. I also offered lead magnets like my Mom Creator Quickstart Guide and educational webinars to capture email addresses (and also establish authority and trust.)